Dashword

Dashword researches top-ranking pages for a keyphrase, builds a content brief and scores drafts, with API and MCP access so AI agents like Claude or Cursor can use it too.

What is Dashword?

Dashword is an SEO content tool that studies the pages already ranking for a keyphrase and turns that research into a brief and a score for your draft. It started as a content brief and optimization editor for human writers, and it now also works as a research source for AI agents: through its MCP server, assistants such as Claude, Codex, Cursor and OpenCode can request a brief, see which terms and questions to cover, and check a draft's score until it is ready to publish.

The product is aimed at content marketers, SEO teams, agencies and founders who publish regularly and want each article to cover a topic as thoroughly as the pages that already rank.

Key Features of Dashword

Content brief builder

Dashword collects competitors' outlines, headings and questions for a keyphrase in one place. You can pick sections, edit them in an interactive builder and share the finished brief with a writer in one click.

Content optimization and scoring

The editor lists relevant keywords, frequently asked questions and a target length, then scores your draft in real time. Scoring is free and unlimited; only new reports use credits.

AI Writer

Paid plans include an AI writer for producing drafts from a brief. The Startup plan caps it at 100,000 words.

MCP server and API on every plan

Dashword's API and MCP server are included on all plans, so an AI agent or your own code can create reports, read the brief and score drafts automatically.

Content monitoring

After publishing, Dashword can import your pages with a crawler, track rankings, generate weekly keyword reports and alert you when a page starts losing traffic.

Free SEO tools and Google Docs add-on

The site also offers free utilities such as a People Also Search For tool, a meta description generator and a content brief generator, plus a Google Docs add-on.

Dashword Pricing

Dashword has two published plans. New accounts get one free report without a credit card, and the FAQ says annual billing earns a 20% discount if you contact the team.

Prices checked on October 27, 2026; check the official pricing page for current plans.

Who Should Use Dashword?

• Content marketers who want data-backed briefs before assigning articles
• SEO agencies managing writers and many keyphrases at once
• Teams using AI assistants to draft content who want an objective score to steer them
• Site owners refreshing older posts that are slipping in rankings
• Developers automating content research through an API or MCP

Is Dashword Worth It?

Dashword covers the full content cycle: research, brief, draft scoring and post-publication monitoring. Its shift toward AI agents is a practical one, because unlimited free scoring lets an assistant revise a draft many times without burning credits. Including the API and MCP server on every plan is also generous compared with tools that reserve API access for top tiers.

The main drawback is price. There is no ongoing free plan beyond the first report, and $99 per month for 30 reports is a meaningful commitment for solo bloggers. Like other SERP-based optimizers, its suggestions reflect what currently ranks, so you still need original insight to stand out rather than matching competitors term for term. For teams that publish often and want a repeatable process, Dashword is a solid option; occasional writers may find a cheaper tool enough. Visit the official Dashword website to try a free report.