ChipChat News
Loading…

Texta

Texta is a GEO analytics platform that monitors brand mentions, citations and share of voice across AI answer engines like ChatGPT, Gemini, Perplexity and Google AI Overviews.

Texta logo
Image: www.texta.ai

What is Texta?

Texta is an AI search visibility platform, often described as a generative engine optimisation (GEO) tool. It monitors how brands appear inside AI-generated answers from assistants such as ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews, tracking mentions, citations and share of voice against competitors.

The product is aimed at SEO, content, PR and growth teams who have noticed that a growing share of discovery now happens inside AI answers rather than classic search results, and who need data to decide which pages and topics to improve. In its current form, the platform is focused on monitoring and reporting rather than content generation.

Key Features of Texta

AI visibility tracking

Texta runs a set of tracked prompts across major AI answer engines and records whether your brand is mentioned, how prominently, and how that changes over time. Trends can be broken down by prompt cluster, model and region.

Citation intelligence

Beyond mentions, Texta analyses which sources AI engines cite in their answers, helping teams spot citation gaps where competitors' pages are referenced instead of theirs.

Prompt coverage monitoring

Prompts can be grouped into branded, category and competitor sets, so you can see where you already appear and which buying questions you are missing from.

Competitive alerts

The platform flags shifts in competitor visibility so teams can respond before a drop in AI mention share becomes a bigger problem.

Workflow handoffs and reporting

Insights can be routed to the right owner, whether SEO, content or PR, and executive dashboards summarise mention share, citation quality and outcomes for leadership.

Texta Pricing

Texta sells monthly plans that scale by the number of project workspaces and tracked prompts. The site offers a trial on the entry plan but does not state its length on the pricing page.

Prices checked on October 28, 2026; check the official pricing page for current plans.

Who Should Use Texta?

  • SEO teams adding AI answer engines to their visibility reporting.
  • Content teams deciding which pages to update to earn more AI citations.
  • PR and brand teams monitoring how assistants describe the company and its competitors.
  • Agencies and multi-brand companies that need separate workspaces per brand.

Is Texta Worth It?

For teams that already treat AI search as a channel, Texta offers a structured way to measure something that is otherwise hard to track by hand: whether ChatGPT, Gemini or Perplexity recommend your brand and which sources they trust. The combination of prompt-level tracking, citation analysis and team workflows is useful when several departments share responsibility for visibility.

The main constraints are prompt volume and price. The Starter plan includes 50 tracked prompts, which is enough for a focused brand but tight for broad categories, and the jump to Pro at $199 per month is steep for small businesses. Because AI answers vary between sessions, tracking data shows trends rather than exact rankings, and improving visibility still depends on your own content and PR work. Smaller teams should start with the trial and a tightly chosen prompt set before scaling up.